role details

Team SASSO is looking to add a savvy, dynamic Social Media Specialist to our lovely bunch of creative thinkers. The ideal person for this position excels in social media strategy, planning, and creative development as well as social media performance analysis and community engagement.

You will be responsible for crafting and implementing a social media strategy for our brand and the brands of our clients. This includes planning, creating, and publishing content across a variety of social media channels, including Facebook, Instagram, Twitter, LinkedIn, Pinterest, and TikTok. Your goal will be to build brand awareness, social media following, and community engagement for SASSO and our clients. You should feel comfortable creating content and engaging on social platforms in the style of each of our client’s voice and tone. Your daily tasks will include social media and reputation monitoring as well as responding to comments and messages across brand pages. You will be expected to take ownership of social media performance, analyzing social media data and ROI, and adjusting tactics as needed to fulfill client goals. You should be adept at using social media content planning tools as well as social media platforms for business, specifically Facebook Business Manager and Facebook Ads Manager. You will be expected to create new brand social media pages from scratch across a variety of platforms and use proven tactics to grow page following and engagement. You should feel comfortable devising and implementing plans for both organic and paid social media content, including promoted posts and social ad campaigns. You will also lead influencer and blogger strategy and outreach for our clients’ brands, maintaining relationships with key figures and establishing and managing partnerships as needed.

As part of a full-service marketing agency, you will be expected to work collaboratively in a team setting as well as individually to meet deadlines and produce high-quality work that engages target audiences.

SASSO promotes an environment where all of our employees are continually learning and staying up-to-date on the latest marketing trends and techniques to provide the best work for our clients. Continuing education is key to the Social Media Specialist position to stay on top of new industry trends, social media platform updates, as well as methods of tracking social media performance and ROI for SASSO and our clients.


  • 2-3+ years of experience in social media marketing; agency experience preferred
  • Superior knowledge of social media platforms including Facebook, Instagram, Twitter, LinkedIn, Pinterest, and TikTok
  • Experience managing business social media accounts, particularly utilizing Facebook Business Manager
  • Proven track record of planning and implementing successful social media campaigns
  • Experience running paid social media ads through Facebook Ads Manager and other social media platforms
  • Experience analyzing social media data and adjusting tactics to improve performance
  • Proven experience growing social media accounts on a variety of platforms
  • Experience with Social Media Listening, Reputation Monitoring, and Community Engagement for brand pages
  • Strong knowledge of Microsoft Office platforms
  • Knowledge of Google Suite, including utilizing Google My Business and Google Analytics to ensure performance goals in alignment with growth
  • Knowledge of Adobe Suite, including Photoshop, InDesign, Illustrator, and Premiere Pro (strongly preferred)
  • Email marketing experience
  • Blog content planning and implementation (is a plus)
  • Strong strategic, analytical, creative, organizational, and personal skills
  • Commitment to working in a team-based environment
  • Excellent written and oral communication as well as grammar and proofing skills
  • Ability to work under tight timelines while maintaining attention to detail
  • A positive and proactive attitude, with the ability to use initiative
  • Resilience, to enable you to deal with problems and constructive criticism
  • Technologically savvy and up-to-date in all of the latest trends in your area of expertise
  • Committed to continuing education in your field of expertise
  • Ability to travel, if/when necessary (although very minimal, if at all)
  • Bachelor’s degree in Marketing or Mass Communications is preferred but not required